Following last year’s successful joint MMU/CIPD conference to mark CIPD’s centenary year, we are delighted to host this year’s joint conference.
This full day event will feature a number of high-profile speakers who will address contemporary issues of interest to the HR community. Delegates will be drawn from both the private and public sectors across the region, providing excellent networking opportunities.
The event is an excellent opportunity to engage with leading HR thinking and network with other HR professionals and industry experts from across the region. Attendees will leave with new ideas to take back to their organisations.
Keynote Speakers and Themes
Mark will speak on the quality of UK management, which has long been regarded as inferior to that of its major competitors and an important factor in explaining the UK’s historically lacklustre productivity performance. But much has changed in the past twenty to thirty years. We have imported both management practices and managers from our competitors. Competition is stronger. Managers are, on the whole, better educated and more likely to be qualified specialists. In the people management sphere, HRM has waxed while union power has waned. Job satisfaction levels are the same – if not higher – than a decade ago despite a deep recession. This presentation will present findings from the current Megatrends project looking at change in people management and what is still holding the UK back.”
Ed will speak on "Valuing your Talent which is a CIPD research initiative which aims to build better HR analytics capability amongst HR and business professionals, and help promote better investment in the development of employee skills. Findings from the research are being used to create a new framework organisations can use to better appreciate the structure of data in their HR functions, and will help to illustrate a new methodology to understand measures of human capital value. The presentation will provide early insight from the soon-to-be released report, including findings from case-studies with leading organisations in both the public and private sectors."
Working with leading coaches, psychologists and business leaders, Professor Damian Hughes has identified the STEPS process, which explores the psychology of engagement. He outlines what it is that makes particular ideas and stories stick in our minds. He shows how reframing our understanding from ‘how clever are you?’ to instead asking, ‘how are you clever?’ can have radical effects on the everyday language we use. He will demonstrate how The Generation Game improves our ability to communicate and how directors convince movie executes to invest large sums of money in a project based on one simple line of information.
By showing how we can use strategies like the ‘The Curse of Knowledge’, the ‘Velcro Theory of Memory’ and ‘Curiosity gaps’ we can all adopt simple ideas to make sure that we can engage with our teams and colleagues more effectively.
This session will cover:
- Simple: Finding the core of your message.
Determine the single most important message and then use a high concept pitch to drive behaviours.
- Tripwire: Create the Unexpected
We spend approximately 95% of our time using our basal ganglia, the part of our brain that loves routine and habits. We will learn how to break the pattern of predictability by using the gap theory of curiosity.
- Emotional: Make people care
If people care, they will act. We will look at methods of creating emotional impact to engage an audience.
- Practical: Help people understand and remember
Our brains do not easily retain abstract concepts. We will look at how we make our ideas concrete to provide a common turf of understanding.
- Stories: Get people to act
Stories act as simulation and help guide people in how to act. We will look at how Pixar animators use a simple methodology to tell a story that can be translated into everyday use.
Booking is now open and you can book online for the event by clicking on the button below.
For full details visit our online booking page.